AI Slop Is Killing Our Channel

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Category: AI Impact

Tags: AIcontentcreativitymisinformationsupport

Entities: AIBrown DwarfsHuman Era CalendarkurzgesagtYouTube

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Summary

    AI and Content Creation
    • AI is saturating the internet with low-quality content, making it harder to distinguish real from fake information.
    • About half of internet traffic is bots, many used for destructive purposes like spreading misinformation.
    • AI-generated content is pervasive across platforms, including YouTube, where channels use AI for thumbnails, voices, and scripts.
    • Generative AI is contributing to creative theft, using human-created content for training without proper attribution.
    Challenges with AI
    • AI often presents confidently incorrect information, making it difficult to trust the accuracy of content.
    • The rise of AI-generated misinformation complicates the verification of facts, leading to a less reliable information ecosystem.
    • AI's ability to fabricate convincing details poses a threat to the integrity of knowledge and information dissemination.
    Impact on Creative Industries
    • AI's dominance in content creation could threaten human creators and businesses like kurzgesagt, which rely on quality human-made content.
    • Kurzgesagt commits to producing well-researched, human-made content and refuses to compromise its standards by relying on AI slop.
    • The company emphasizes the importance of human creativity and integrity in its productions.
    Call to Action
    • Kurzgesagt encourages support for human-made content through their 12,026 Human Era Calendar and new artbook, celebrating human ingenuity and creativity.
    • Purchasing these products helps sustain a human-centric approach to content creation and supports the kurzgesagt team.
    Takeaways
    • AI is making it increasingly difficult to discern truth online.
    • Support human-made content to preserve creativity and quality.
    • Be cautious of AI-generated misinformation and verify sources.
    • Human creativity remains essential despite AI advancements.
    • Engage with and support creators who prioritize authenticity.

    Transcript

    00:00

    Our 12,026 Human Era Calendar just  dropped – and this year is extra special. Stay tuned until the end for the reveal  or head straight to the shop to get yours.

    AI Slop is saturating the internet and  things are becoming dramatic pretty quickly.

    00:17

    In an online world where  money is made with attention,   fake users spread their slop in review sections, generate fake traffic or poison discourse. AI has supercharged this and  made slop much harder to spot.

    Today about half of internet traffic is bots,

    00:33

    the majority of them are used  for destructive purposes. It's never been easier to make mediocre content – from the black hole of meaninglessness that is LinkedIN, low effort short videos just engaging enough to  hypnotise kids and fry their attention spans, to endless soullessly rewritten books on amazon.

    00:50

    AI music is invading streaming platforms.   Google AI is summarizing websites  instead of sending traffic to them. On Youtube, new channels publish long  form videos multiple times a week with   AI generated thumbnails, voices and scripts.

    01:06

    True crime, video essays,  science, no space is safe. We’re in the golden era of soulless slop.

    And sadly, actual creative human work  is used to train these AI models. Every reddit comment, original YouTube video or  

    01:22

    human drawing on deviant art has  been sold out to the AI companies. Or straight up stolen by them.

    Without attribution or payment  to the actual creators. Creative theft on a scale where it  is impossible to protect against it,   already putting loads of creatives’ work  in danger – so AI companies can get rich.

    01:43

    While this is sad and frustrating,  what’s even worse is that generative   AI truly has the potential to  break the internet irreversibly. By making it harder and  harder to tell what is true.

    At First AI Looked Great!

    01:58

    A kurzgesagt script starts with basic  research that is turned into a script and then fact checked in depth by 2-3 people. We try to confirm our info  with what we deem trustworthy, ideally first hand sources, ideally papers.

    02:13

    Then we get 1-3 experts for input and critique. Fact checking and compiling our sources  alone takes around 100 hours per video.

    Of course we make mistakes or oversimplify,  and you can disagree with our conclusions – it’s unavoidable, we are only human after all.

    02:29

    But it is fair to say that our process  is extensive and after a decade,   we know what we are doing. When AI appeared we were very excited.

    A mechanical brain able to super  quickly collect information! So we went to work and it looked amazing!

    And then we started fact checking.

    02:46

    We didn’t expect it to be perfect –  but it was way worse than we thought. Confidently Incorrect – AI is SO Bad at This We’ll summarize and generalize our experiences   over multiple projects and months  condensed into one fake project.

    03:03

    A video about why Brown Dwarfs are the  worst and should be ashamed of themselves. So we got all the pro accounts of  all the AI models and got to work.

    Using deep research tools to create  a summary and overview of all the   information about the failed stars, brown dwarfs.

    03:19

    And wow it was great! Dozens of pages of outlines with unique  information nuggets and links to sources!

    Then we started to look deeper. More than 80% of the info and  factoids were pretty solid and we could reconstruct where they were from.

    03:35

    Wikipedia, papers, legit articles. What about the rest?

    It was great stuff,  like the speed of brown dwarf superstorms,   the nature of their insides or  how disappointed their moms are. But we could not find where  the AI got this info from.

    Which is not automatically a bad sign – after all,

    03:52

    the models contain pretty much all  the internet and books ever written. So we asked experts for input – and  they flagged the exact same facts, even asking where we found it.

    To fulfil its goal, to make us happy,  the AI had invented or extrapolated  

    04:07

    information to make brown dwarfs more  interesting than they really are. Like a bad journalist making up details to  make a story hit harder or fit a narrative.

    Now we wanted to know more and dove in deeper,   reading the seemingly more solid  sources the AI had given us in full.

    04:25

    One was an article from a news  site written by a human journalist – or was it? It had a very familiar structure  and surely purely coincidentally,   read like what you get if a human  slightly changes AI wording.

    An AI essay detection tool gave it a 72% match.

    04:42

    So an AI article without sources, used  as a credible source for AI research. Which makes sense since in 2025 there  were already well over 1200 confirmed AI   News Websites publishing massive amounts of AI  generated misinformation and false narratives.

    05:00

    This mix of correct, dubiously sourced  and straight up made up information also   leads AI to present really shoddy conclusions that   sound strong or novel but are often  half truths or misrepresentations. Oh well.

    We salvaged what we could  and went back to the drawing board.

    05:18

    And after a few weeks it happened. By pure stupid chance, we saw a brown dwarf  video popping up, by a relatively new channel.

    It had hundreds of thousands of views and  was pretty good, nice footage, great editing! But we had seen the structure and rhythm before.

    05:34

    And would you look at that, it contained all   the brown dwarf facts we had flagged as  unreliable or straight up made up by AI. This is where the death of the internet begins.

    Now there is a proper source of  brown dwarf misinformation online.

    05:50

    When the next AI repeats the same research,   it will find a transcript from  a video with a lot of views. The misinformation is now true.

    It will spread. Even before AI it was pretty hard to  find the origin of facts that sound   great but are not true – just watch  our video about a 100 year old lie.

    06:07

    As AI use goes on it may become  impossible to know what is true or not. The Most Corrosive Lie The problem with AI is how trustworthy it  seems.

    How it is correct enough to seem   super smart and how incredibly  confidently incorrect it is.

    06:24

    Casually lying to your face, often very subtly. When you catch it lying, it immediately  admits it, vows to never do it again.

    And then it does it again. As eloquent as current language  models feel, there is nobody home.

    No greater intelligence or  consciousness is talking back to you.

    06:42

    Current AI is a very complex hammer that does not  understand what it is doing or what nails are. But we are letting it add new shelves  to the library of human knowledge.

    AI is changing quickly, so this may get  better, but right now it's pretty grim.

    06:58

    Way too many people blindly trust AI. Studies looked into the language  of millions of scientific papers   published before and after the rise of LLMs.

    They found an abrupt and sharp increase in  the frequency of words that AIs like to use.

    07:15

    So it seems clear that now a significant portion  of papers have been at least assisted by AI,   usually without acknowledgement. And just in July 2025 it was  discovered that a number of   researchers had started to sneak  hidden messages into their papers.

    07:30

    In white text or too small for  the human eye they prompted AIs   to review them positively and not point out flaws. As more and more people are using AI carelessly,   the library of human knowledge is  getting less and less reliable.

    Which brings us the last  part: How are we using AI?

    07:49

    And will kurzgesagt survive the AI slop age? Will AI Slop Kill Kurzgesagt And Artists?

    On the internet there is only one truly  valuable resource: human attention. If current trends continue it is not  that far fetched that cheap slop content,  

    08:06

    stuff just good enough, will soak  up the majority of human attention. It could make us dumber, less informed,  our attention spans even worse,   increase political divides and make  us neglect real human interaction.

    If AI eats the majority of the attention pie,  channels like ours will become unfeasible.

    08:24

    Or forced to downsize or use AI themselves to be  able to compete. We don’t want to play this game.

    How will we use AI? Like the align tool in adobe illustrator.

    If you have a bunch of boxes and  you want them to line them up,  

    08:40

    you can do this manually, one by one. Or you can just select them, click “align”  and have them perfectly aligned in an instant.

    It’s the same with AI programing tools for   animation or using it as a  faster google alternative. AI is a helpful tool, but the  creativity and integrity is still ours.

    08:59

    So dear internet, here is  what we are offering to you:   kurzgesagt is made by humans, for  humans and it will remain that way. We will produce well researched content and invest   a lot of time and our human creativity  into our illustrations and animations.

    09:16

    Put in our creative soul into our work. We will continue to fact check  and discuss our research with   human experts, to give you the most  trustworthy information that we can.

    When we make mistakes, they will be our mistakes. We would rather quit than make AI slop.

    09:33

    But to go on we need your support. kurzgesagt is almost 70 full time  people and a lot of freelancers on top.

    This is a lot of salaries, software  licences, laptops, rent and coffee.

    09:48

    There is a way you can help us  keep this human-made project alive! It’s the 12,026 Human Era Calendar  – designed to fill your home with   a year's worth of kurzgesagt art  – but it’s much more than that.

    It’s an ode to humanity and human ingenuity.

    10:06

    This calendar reframes time  itself by starting not 2,000,   but 12,000 years ago – at the  dawn of human civilization. This way 10,000 more years of  our shared past and incredible   achievements of our ancestors  become part of our timeline.

    10:22

    You can use it just like a regular  calendar – but it could change how   you see your place in history, and  how far we’ve all come as a species. This time we’ve collected 12 inspiring  stories about our special connection to   the stars – from the first creature  to ever glance up at the night sky,  

    10:39

    to ancient models of our cosmos, way  into humanity's future among the stars. Each vibrant illustration is printed  on high-quality paper with plenty of   space to plan your days or record  your adventures in the year 12,026.

    10:54

    And because this is our 10-year calendar  anniversary, we’ve gone all out. We created the first-ever kurzgesagt artbook:   a vibrant, jam-packed collection of every  calendar illustration we’ve ever made.

    That’s 120 pages, and 10 years of  kurzgesagt art in one giant book.

    11:14

    It’s also packed with behind-the-scenes sketches,  stories, and fun facts from the kurzgesagt team. Just like our videos, our products aren’t  churned out by a soulless algorithm.

    They’re made with love by real humans,  who spend countless hours researching,  

    11:30

    illustrating and designing  things that we hope you’ll love. So if you value real, human-made content over  AI Slop: Join us and our global community of   Birbs who get the calendar every year  and help us keep kurzgesagt afloat.

    11:46

    Together we’ll ride out the slop wave. The calendar and artbook are available  now, only while supplies last.